Project Portfolio

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Design Samples

Event Poster (scroll)

Event Poster

Event Poster

MSA Instrgram Branding Package (scroll)

Product Infographic

UTM Campus Tour Ticket

Video Content Samples


UTM MSA Video Sign-Off

UTMSU Academic Advocacy Series (Ep 1 of 6)

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SARJ Solutions Display Ad Product Video

Social Media Management

@utmmsa

  • Managed a team of 15 associates across graphic design, content creation and social media.

  • Created branding package (under design section above)

  • posted 3-4 times a week, leveraging social media trends and maintaining accessibility standards

  • handled all DMs and created auto replies for FAQ

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@sarjapparel

  • Created the brands entire social media presenc

  • Product photography and videography

  • created branding package

  • posted 3-4 times a week, leveraging social media trends

  • handled all DMs and created auto replies for FAQ

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Strategy Samples

Strategic Communication Plan for

Lettuce Financial

This report developed a comprehensive marketing plan for Lettuce Financial, a fintech startup serving solopreneurs and creative professionals, and strategically allocated a $1M budget across digital and print channels, including Influencer partnerships, Google SEM + Meta Ads, TikTok, YouTube, The Economist

I executed targeted messaging, segmentation, and performance tracking to position Lettuce as the go-to financial solution for self-employed individuals.

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Marketing Strategy Audit and
Recommendations for Hard Candy Beauty

This report analyzed Hard Candy Cosmetics' digital presence and developed a data-driven marketing strategy to enhance online visibility, engagement, and brand positioning focusing on:

  • Website & SEO Analysis

  • Social Media Strategy

  • Competitor Benchmarking

  • Consumer Insights & Campaign Development

  • Strategic Recommendations

Youtube Live Webinar


UTM Admissions Webinar

Planned and delivered a live recruitment webinar for the UofT Admissions Office. Learned and utilized StreamYard to run a professional YouTube livestream. Created a branded presentation deck tailored to prospective students, and engaged audience through live chat moderation and on-camera communication.

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